Explore
Gaia Soulmates
 Advertising keeps Gaia free! Interested in sponsoring us?

Motto in the New York Times

Posted on Apr 12th, 2007 by Motto : What's your motto? Motto

(Crossposted from www.whatsyourmotto.com)

Kevin Salwen on Newspapers
Great item in Saturday's New York Times about Motto.  We're the 3rd item in the column below, but check out the terrific shot of our cover!




Access_public Access: Public What do you think? Print views (174)  
Tagged with: New York Times

CSR -- Your Chance to Coin a Phrase

Posted on Apr 12th, 2007 by Motto : What's your motto? Motto

(Crossposted from www.whatsyourmottom.com)

Kevin Salwen on Business
By now, you'd have to blinders on to miss the meteoric growth of corporate social responsibility; every company is getting involved in one way or another. But we hate the sound of "corporate social responsibility" or its painful abbreviation CSR. Makes you want to instantly switch off, look for new things to read. It's a phrase that is, as Anita puts it, El Boro Snoro.

And it's a topic we should be discussing and acting on.  So, dear Motto friends, what should we call this?  Let's put on our creativity caps and come up with a new term. Let's call it something fun, something engaging, something that makes people want to talk about making the world better. 

The Right Thing Department?
Community Builders?
A company's Difference Division?

We're not there yet, so bring em on...
Access_public Access: Public What do you think? Print views (161)  
Tagged with: CSR, business

Winning Workplaces

Posted on Apr 12th, 2007 by Motto : What's your motto? Motto

(Crossposted from www.whatsyourmotto.com)


Kevin Salwen on Culture
We all want happier employees. But just how do we get there -- and make our companies even more profitable in the process? Well, if you're in Atlanta on April 25, you should pay close attention at a conference called Winning Workforces: A CEO Panel on Engaging all Employees to Achieve Success, held at the Georgia Tech Global Learning Center.

The event is hosted by SJF Ventures, an investment fund with a socially responsible mindset headquartered in Durham, N.C., and Winning Workplaces, a nonprofit aimed at helping small and mid-sized businesses create high-performance workplaces. The workshop features 6 companies that have built successful workplaces through such strategies as employee development, philanthropy, employee stock ownership and open-book management. Among the CEOs sharing their wisdom: Trish Karter of Dancing Deer Baking Company, who has built her organization on a mission of helping solve homelessness. The keynote speaker is Corey Rosen of the National Center for Employee Ownership.

For details, go to the SJF registration site.

Access_public Access: Public What do you think? Print views (190)  
Tagged with: culture, workplace

Inspiring Tale of the Day

Posted on Apr 12th, 2007 by Motto : What's your motto? Motto

(Crossposted from www.whatsyourmotto.com)

Kevin Salwen on Making a Difference
Remember your days in school when the substitute teacher would show up. All learning stopped, all mischief began. That's one reason I absolutely loved this piece from the New York Times about a sub who inspires. It's clear his passion is right out there...

Substitute Teacher Tells History Firsthand
Arnold Blume, 81, is a substitute teacher in Great Neck, on Long Island.
By Paul Vitello, The New York Times

GREAT NECK, N.Y., March 30 — The substitute teacher in Room 216 was pacing, searching for the right touchstone to help an eighth-grade social studies class in this mostly white, affluent community comprehend the sting of racial discrimination.

“O.K., have any of you ever seen the TV show ‘All in the Family?’ ” he asked.

Some of the Abercrombie-clad 12- and 13-year-olds looked up from their dog-eared three-ring binders. Some studied their cuticles. One girl tentatively raised her hand.

Arnold Blume, 81, their teacher for the hour, dressed in pressed gray slacks, a pinstriped button-down shirt and a midnight blue blazer, scanned 20 faces like a captain searching the open sea for a speck of land. He dropped Archie Bunker and tried another tack.

“Does anyone know what a restrictive covenant is?”

No takers. Finally, Mr. Blume and his temporary wards found common footing on a patch of narrative ground where every human, it seems, can stand: “Let me tell you a story about when I was young,” he said, and every young face turned to listen. It is Mr. Blume’s trademark.

On any given day in the United States, about 274,000 people report for work as substitute teachers. Mr. Blume, who retired in 1983 after 29 years teaching English and social studies and has generally substituted four days a week at Great Neck North Middle School for the past two decades, may or may not be the oldest.

But it is safe to say there are not too many people who have taken attendance, led the Pledge of Allegiance, spoken the words “boys and girls,” handed out a bathroom pass or asked for undivided attention and gotten it as often as he has.

He is no beleaguered sub from Central Casting. He has never had to call security. He does not even have to write his name on the blackboard. Everyone knows Mr. Blume.

In a school where the average age of the teachers is under 40, and the students’ grandparents include many of the baby-boomer cohort, Mr. Blume has emerged as a sort of older person in residence, an on-call doctor of memory.

He is the only person in the building, for instance, who remembers the shantytown Hooverville that once blanketed Riverside Park at 72nd Street. He talked about it the other day in Miss Mostrande’s eighth-grade social studies class.

He is the only one who had ever heard of, much less laid eyes on, a sign that said “No Jews, No Negroes, No Dogs Allowed.” He explained how that felt on another day in Ms. Andersen’s eighth-grade English class.

He is the only person whom Lena Ferreira, a 13-year-old eighth grader, ever met who can tell you what it was like listening to the radio with his mother the day Franklin Delano Roosevelt made that inaugural speech in which he said, “The only thing we have to fear is fear itself.”

“He made me love social studies,” said Angelique Dedvukovic, 13. “A lot of kids don’t know how life used to be harder. He tells you about how it wasn’t always like this. Because he lived through it.”
((To read the rest of the piece, click Read On below))



Barbara W. Andrews, North Middle’s principal, said Mr. Blume had carved out a niche at the intersection of teaching and oral history. He may not follow lesson plans as much as some would hope, and he has been known to talk a little too much about himself, she said. “But Arnie brings something to our school that no one else brings,” she said. “He gives the kids a sense of the reality of the past.”

In an eighth-grade English class studying “A Raisin in the Sun,” Mr. Blume talked about a trip to Miami Beach in 1941, when the police knocked at the door in the middle of the night and ordered his family housekeeper, a black woman, to leave the all-white hotel. (His whole family left.)

 In seventh-grade Spanish, Mr. Blume moved seamlessly from a confession that he cannot speak Spanish to a tale of the European sabbatical he took in the 1960s with his wife and two children, then 9 and 6, where they visited Spain and learned to love the siesta.

 And in a seventh-grade science class, where the lesson called for a review of DNA facts, Mr. Blume reviewed some DNA facts. Then he told the story of searching for the family of his biological father, Wolf Garfinkel, who left when Mr. Blume was 6. (He took his stepfather’s name.)

Walking between classes, he received shout-outs in the hall: “Hey, Mr. Blume! Are you coming to my class today? Hey, Mr. Blume! Will you tell us a story today?”

Moments later, a girl with braces and long, unruly hair stopped Mr. Blume to report — her every sentence ending with a profound question mark — “The most amazing thing happened, Mr. Blume. My mom bought a box of chocolate cookies. And I ate them all. And then at Hebrew school, they had some other cookies. And I ate some. And I was so hyper I couldn’t sleep last night! And I’m still kind of hyper!”

Mr. Blume held his small briefcase close to his chest. “I see,” he said. Even Mr. Blume sometimes does not know what to say.

Geoffrey G. Smith, director of the Substitute Teaching Institute, a training organization supported by the Utah State University College of Education, said about 10 percent of the nation’s substitutes were retired teachers like Mr. Blume. Mr. Smith said there had been no studies on how many substitutes were over 80, but he suspected it was a small number.

Asked what makes a good substitute, Mr. Smith recited a list of dos and don’ts that included dressing neatly, having a positive attitude and avoiding sitting down in front of the children, summarizing the ethos as being “someone who uses the time allotted to teach” rather than baby-sit.

In the course of a couple of days at North Middle, weaving his narrative through classes in English, Spanish, math, science and library research (“I’ll do anything but gym”), Mr. Blume taught a cross-section of the school’s 600 students many interesting and amazing things.

He told them that he had never heard of the SATs in his day; that unlike people in New York, people politely line up for taxis in London; that ancient Rome was ruled by an “oligarchy” (“o-l-i-g...” he scribbled on the board); that the Spanish lost the Battle of Santiago in 1898 by allowing American ships to carry out a maneuver called “crossing the T”; that once upon a time medical doctors went to people’s homes; that the trenches dug during World War I were usually about eight feet wide; that after World War II, quotas limiting the admission of Jews and Roman Catholics were still being enforced by many colleges.

Whatever the curriculum, the outlines of his life story emerge: Father left. Raised in boarding houses. Mother remarried. Army Air Corps in World War II. Marriage. Two children. Divorce. Remarriage.

The generational divide between a man in his 80s and a child of 12 or 13 may be about as wide as the brain can bridge, but there seemed at times a gamelike quality to the effort.

 “Uh, the show where they sing ...” Mr. Blume said at one point, stuck.

“American Idol!” yelled the pupils.

Or: “Those cards they bought food with?” asked a student.

“Ration cards,” said Mr. Blume.

Sometimes, Mr. Blume is given less than optimal assignments, like detention. Sometimes, despite his best effort, he faces a sea of blank stares, of split-end studying, of furtive text messaging.

But for a teacher without a subject or a homeroom or a grade book of his own, Mr. Blume has forged his share of what teachers like to call teachable moments during his 20 years as a sub. Most seem to start with, “Did I ever tell you this story?”

He told the one about the day Roosevelt died to Mrs. Bronheim’s eighth-grade social studies one recent afternoon. The class was studying the Great Depression. That day in 1945, Mr. Blume was a 19-year-old soldier in the Army Air Corps, stationed in Florida. The troops assembled for a memorial march.

“Twenty-five thousand of us in dress blues,” he said. “We were all 19 and 20 years old. He was the only president any of us had ever known. I was crying like a baby, and so were a lot of the others.”

At that point, the students looked up from their cuticles and their end-of-day adolescent imperviousness. The room was silent. And Mr. Blume told his story.

Access_public Access: Public What do you think? Print views (164)  

Dressing Like a Smoothie - a Life Lesson

Posted on Apr 12th, 2007 by Motto : What's your motto? Motto

(Crossposted from www.whatsyourmotto.com)

Kevin Salwen on Culture
On Saturday, on a street near me, there was a guy dressed up as a smoothie -- you know, with a big rubber suit shaped like a cup with a straw coming out of it. On Sunday, a guy outside the Verizon store across from the smoothie store was dressed in a cell phone suit. The nice lady at the register at Caribou told me they are the same person, who gets hired by both companies to stand on the street and bring customers into the stores. 

It made me wonder if the guy gets up in the morning and decides: "Do I feel more like a smoothie today, or a cell phone? Should I slap on the pushable buttons or the big striped straw? Do I feel fruitie or techno?"  So many choices.

Also on Saturday, a man dressed up as Uncle Sam, with a tall striped hat, was pitching apartment rentals down the street. My son remarked that he thought that was the dumbest job he'd ever seen, especially since it was a cold, blustery day. I explained that Sam also didn't get paid much.  So, we concluded that there was a direct correlation between crappy pay and bad outfits.  And that there was a broader life lesson there: Dress for success.

I should have taken my own advice: I nearly got kicked out of a private club today for wearing jeans to a meeting. Live and forget to learn, I guess.

Access_public Access: Public What do you think? Print views (181)  
Tagged with: culture, smoothie

Creating a Culture That Laughs

Posted on Apr 12th, 2007 by Motto : What's your motto? Motto

(Crossposted from www.whatsyourmotto.com)

Kevin Salwen on Passionate Work
The folks at Google have already been lauded aplenty for their amazing corporate culture. It's earned them the top ranking on Fortune's Best Places to Work list, not to mention the cream of the crop when recruiting. After all, who doesn't want to work in an environment in which employees can connect play to creativity, be treated as free-spirited grownups and make a darn good living at the same time.

As we pointed out in Things We Like in the March/April issue of Motto, Google also has a great sense of humor. You can do a search speaking like Elmer Fudd (I'm Feewing Wucky) or Pig Latin (I'mway Eelingfay Uckylay).

My fave new discovery: Google's hilarious directions for getting from a U.S. location to any city in Europe. I won't ruin the joke for you; just type in your address, enter Paris, France, or Rome, Italy, as your destination and see what comes up. Just make sure you read through the directions that your request generates. Go to Google maps and click on Get Directions.

Creating a company in which employees have the time to play on products like that -- and then build them into their key search tool -- might be one of the smartest management decisions I've ever seen. Work as Play, Work as Life. It's the ultimate golden handcuff.  And it comes at a time when Google employees around from before the IPO could easily take their millions and leave, since their options are ready to vest.  My bet:  the company loses far fewer employees than others would have.

Access_public Access: Public What do you think? Print views (714)